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Achieve One

Measuring True Customer Profitability

The traditional method of calculating the profit contribution of customer, of item sales price less item cost, does not truly represent that customers overall profitability to your business.

To get a more accurate view of true customer profitability, other ‘activities’ need to be measured and factored; such as marketing expenses, order frequency, transaction costs, returns, in-bound and out-bound freight, payment history, rebates, and discounts.

During this insightful webinar, Achieve IT Solutions will provide several useful models that can be implemented to gain better visibility into True Customer Profitability.

This Webinar has occured in the past. Please click the more button below for a full webinar schedule and stay tuned for more Achieve One webinars!

Key Areas:

list marker Understanding and capturing Customer Costs

list marker Customer Rankings

list marker Customer Profitability Dashboards

list marker Taking Action on Unprofitable customers

 

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